Humanitarians
Not Heroes is Trong G. Nguyen's "artist-as-company" project,
initiated in 2002. Established under the umbrella of a legitimate business,
HNH markets one type of product a year intended for wide consumption
and distribution. The project occupies traditional and novel retail
spaces to sell and disseminate concepts that intersect art, fashion,
design, and socio-politics. Examining the valuation of objects whose
complex functions follow simple form, HNH's mission operates at the
perimeters where art and capitalism converge.
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